7 Ways You're Missing Out, Without, an Offline Street Team

If you don't have a street team strategy, it's never too late to start one, but if you don't get into the action now, you're may experience FOMO.
#STSs

As entrepreneurs, artists, musicians, restauranteurs, and fitness gurus continue to evaluate how to promote their creative empires post-shutdown, I'm reminded of the importance of having a Street Smart, Street Team Strategy.

You're not alone if you're overwhelmed by digital marketing; we're ALL, constantly bombarded by social media event invites, messenger requests, digital marketing promos, and email blasts.

Friends, relatives, business owners, community leaders, basically anyone with access to a mobile device, has a myriad of ways to engage with us—that's the beauty of the internet. Still, I think it's time we take it back to the streets.

We aren't designed to be staring at LCD screens all day, every day. While we're integrating back into this new chapter of growing our audiences, it's important to remember that making street-level, offline connections with customers and fans doesn't have to be the elephant in the room. We have tools to overcome even the most challenging markets and in 2021, it's critical to build your audience with a hybrid offline and online street team, guerilla marketing model.

If you don't already have a street team strategy, it's never too late to start one, but if you don't get into the action now, here are 7 things you're missing out on:

1. More interaction with your community helps your customers & fans take action
2. Creating personal connections;1-degree of separation, plus your audience can get answers in person
3. Saving $$$ on paid media, advertising & improving sales
4. Real-time research (testing new experiences with high-quality engagements/ events and superstar chameleons (your REPS)
5. Building strong relationships & alliances with other businesses
6. Increased likelihood that your marketing plan will have a return on its investment
7. Message visibility in more than one location your audience frequents

The fan, customer, and user relationship is not a one-way street anymore. Your offline street-team strategy should be YOUR #1 priority! Now is the time to strategize how to incentivize your street team, get inside the head of your peeps, and find what makes them feel like listening to your music, reading your book, buying your T-shirt, or attending your online course.

Start grabbing people's attention, building your credibility & getting your brand noticed, both on & offline, with a solid street team strategy. Sign up for my Street Team, Street Smarts course today!

Enroll now!